While our customers have been taking incredibly cushioned steps on our Ultimate Luxury Memory Foam Bath Mat, we’ve been taking steps to protect it from imitation. This past week, our pending patent application for the mat was published, a significant measure in protecting some of the proprietary technologies and processes that make the softness, cushioning, absorbency and durability of our mat possible. These legal protections allow us to continue bringing you innovative everyday solutions for home and lifestyle and guard you against imitations that can’t deliver the comfort, performance or value of a genuine Microdry product.

We can't help but notice that Oprah's long-anticipated summer beach reading list comes so close on the heels of the launch of our memory foam lounge cover and memory foam lounge pillow. OK, it's coincidental, but we are pretty sure we've made summer poolside and seaside reading so much more comfortable that you'll be able to actually read every book on Oprah's list before fall arrives.

http://www.oprah.com/book/Hush?editors_pick_id=26706

A new pet collection. A new beach line. More great new everyday solutions in the pipeline. As Microdry’s product selection grows, so too does our team. Every week there’s at least one new face in our halls, so we decided it was time to hold an out-of-office event to help everyone get to know each other. This past Friday, we held a competitive cook-off at The Institute of Culinary Education. We divided up into teams—first course, main course, dessert—and got down to slicing, dicing, braising and baking to see which group could whip up the tastiest dish. Though the Herb Pasta Handkerchiefs were delicious and the Greek Yogurt Panna Cotta was sublime, it was the entrée team that took home the prize for an Herb Crusted Chicken Breast that was perfectly flavored and juicy.

The rising mercury in the thermometers across the is a good reminder to start gearing up for beach and pool season.  Your checklist probably includes colorful towels, an umbrella, and a variety of swimsuits chosen on the basis of tan lines, staying put in the face of heavy waves, and possibly generating envy. But what you’ll want to add are some new accessories that will enhance the comfort and style of your poolside chaise and your shoreline chair. Enter Microdry’s first new outdoor products—the Ultimate Luxury Memory Foam Lounge Cover and Ultimate Luxury Memory Foam Beach Pillow. Both feature a thick layer of memory foam for optimal cushioning and are topped with Microdry to provide incredible softness and absorbency that helps whisk water off of your body and hair after a dip. Both also feature secret zip pockets for stashing cash or a credit car and an iPod nano. They’re both available now exclusively at Bed Bath & Beyond.